Dash the Dino

Dash the Dino is an imaginative illustrated logo concept created as a mock-up design for DoorDash, envisioned as the company's charismatic mascot. This whimsical logo features a vibrant red dinosaur adorned with a black cap, proudly displaying the DoorDash logo. Crafted as a school project for the selection of a business mascot redesign, Dash the Dino captures the essence of DoorDash's energetic and innovative brand identity. The dinosaur mascot symbolizes strength, reliability, and efficiency, qualities that align seamlessly with DoorDash's commitment to prompt and dependable delivery services. The inclusion of the black cap with the DoorDash logo not only reinforces brand recognition but also adds a playful touch to the design, enhancing the mascot's relatability and appeal to a diverse audience. Dash the Dino serves as a captivating visual representation of DoorDash's dedication to delivering exceptional service with a dash of personality. This illustrated logo concept embodies creativity, imagination, and a fresh perspective on branding, making it a standout addition to DoorDash's visual identity.